Tian Suning: From the Internet of Everything to the Intelligent Internet, a new company species, "customer operator", is born

Tian Suning: From the Internet of Everything to the Intelligent Internet, a new company species, "customer operator", is born

From November 7 to 9, Wuzhen, a water town in the south of the Yangtze River, once again attracted global attention, and the world Internet entered "China time" again. Heads of international organizations and Internet leaders from all over the world met here to contribute wisdom and build consensus on jointly creating a peaceful, secure, open and cooperative cyberspace and establishing a multilateral, democratic and transparent global Internet governance system. At the "Internet of Things: Connectivity Everywhere" forum held on November 8, Tian Suning, Chairman of AsiaInfo Group, delivered a wonderful speech on the theme of "From the Internet of Everything to the Intelligent Internet", comprehensively explaining that the intelligent business species triggered by the Internet of Everything will explode, and the new species of the company "customer operator" will be born, and a detailed interpretation of innovative technologies such as edge networks that support the reconstruction of business systems.

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【Tian Suning, Chairman of AsiaInfo Group】

Connecting everything: triggering an explosion of smart business species

The widespread popularity of IoT technology can meet more diverse connection needs, realize more extensive connections between people, people and things, and things and things, and lay the foundation for digital and intelligent innovation in various vertical industries. At the same time, many companies have achieved rapid growth by using emerging technologies and new business models.

Tian Suning said: "Science and technology, like life, have their own evolutionary process. When everything is connected, new business species will emerge. They will no longer be product-centric, but will take customer operations as the main growth path. The form of enterprises will undergo fundamental changes. How to understand the future world is the survival criterion for enterprises in the new ecological environment. The connection of everything makes it easier and more cost-effective to obtain massive data and knowledge, which directly promotes the rapid development of artificial intelligence. Its evolutionary process will change from being visible to being able to speak and think, creating a new way of life experience for us. At the same time, the power of change we are welcoming this time will also reconstruct the production method, enterprise organization, and product model. More companies can meet the real needs of consumers by implanting intelligent hardware and software systems into their products."

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He also pointed out that edge computing will provide a complex pan-ecological environment for new species, and edge networks will become a key place for commercial organizations to perceive and serve customers.

Connecting the network edge: the critical place for future customer operations

According to IDC statistics, by 2020, more than 50% of data will need to be analyzed, processed and stored at the edge of the network, and the edge computing market could exceed one trillion. Edge computing is the extension of data storage and processing capabilities from centralized cloud data centers to the edge of the network and industry sites. The derived market opportunities cover almost all industries related to the Internet, and every enterprise will be involved.

Tian Suning said in his speech: "From the personal computer era to the cloud era, all data is now aggregated to the cloud, solving the problem of centralized data processing and big data analysis. But with the advent of the era of the Internet of Everything, the cloud is separating again. The value of edge computing is also more reflected in business operations, because edge networks can provide smart services closer to customers. In scenarios such as wearable devices, smart homes, transportation, retail and catering, edge computing can solve the challenges of massive connections, real-time response, data optimization, intelligent analysis, and security and controllability. Commercial organizations will have rich capabilities to perceive and serve customers, and quickly obtain the dividends of the industry's digital transformation."

Business systems: three major forces working together to create a smart future

In a product-centric operating system, ERP is the most important business system for any enterprise, which needs to plan and manage the entire process of the enterprise. With the advent of the 5G era, we are entering the era of trillion connections from tens of billions of connections, which will form a variety of intelligent scenarios generated by connections, give rise to a large explosion of new species, and fundamentally change the past business form centered on products and services. These new species should all have a name: "customer operators."

Regarding the new concept of "customer operator", Tian Suning gave a very simple example: in the era of the connection of all things, automobile manufacturers will no longer be simple automobile producers, but will become automobile operating companies. The status of the car, the status of the driver, intention, safety, expectation, and billing will all become the key to the company's operation. The software system behind it must perceive customers in real time and predict customer needs. Therefore, when a company transforms into a "customer operator", from the past process-centric ERP to the later customer-centric and data-centric, it needs a customer-centric "E-BOSS", and this is also the direction AsiaInfo is working towards.

Tian Suning believes that: customer operation capabilities based on edge computing, real-time dynamic scenario-oriented intelligent networks, and digital asset operation capabilities for ecological cooperation will assist enterprises in upgrading and rebuilding their business support systems. Through edge computing, enterprises can provide customers with a more accurate and timely experience, which not only includes the rapid incubation of products, but also covers the possibility of exceeding customer expectations. At the operator level, in order to support digital transformation, operator networks need to provide intelligent access platforms that support dynamic changes to help enterprises achieve rapid innovation capabilities and agile production capabilities. Of course, the reconstruction of the business support system is only one aspect of the connection of all things. Our personal lifestyles and the way society operates will undergo profound changes.

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