5G messaging is about to be commercialized, and China Mobile plans to purchase technical support services

According to Zhongguancun Online, a "Notice on the Selection of Online Service Company's 2021 5G Message Application R&D Support Project" was recently published on China Mobile's procurement and bidding website. According to the announcement, the procurement content is the technical support services for 5G messages, and the total procurement budget is 4.29996 million yuan. Combined with the news a few days ago, 5G messages will most likely be trial-commercialized nationwide in late October. Previously, China Mobile has achieved trial commercialization of 5G messages on multi-brand customized machines. The relevant bidding construction of China Unicom and China Telecom was later, but it has also entered the stage of preparing for trial commercialization.

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"5G Message" is an important service launched by operators in the 5G era. In addition to inheriting the original short message function, it also has more Internet social features. 5G Message takes enhanced messages and commercial messages as the core. Messages are platforms, services and applications. It upgrades SMS to rich media messages, card messages, Chatbot applications and other forms. Users can complete one-stop business services such as search, dialogue, interaction and payment in the message window without installing or relying on APP. They can directly access operators and third-party applications, bringing a new business experience to 5G terminal users and industry users.

In May 2020, China Mobile briefly launched the 1.0 version of the "5G Message" App, which was classified as a social app. Later, due to some technical problems, the App was taken offline. China Mobile also explained at the time that the launch of the App on the App Market was to protect the name "5G Message" from being maliciously occupied.

5G messaging uses native SMS portals to realize a new channel that is rich in media, lightweight, highly accessible, and highly interactive. It is a typical new consumer service that has emerged with the commercial use of 5G. The powerful ability of 5G messaging in enabling the digital transformation of the industry has been verified, and accelerating the development of 5G messaging services is a major requirement for enriching 5G application scenarios.