2022 UBBF | Huawei iMaster NCE promotes FTTR intelligent monetization

[Bangkok, Thailand, October 28, 2022] Recently, the UBBF Global Ultra-Broadband Summit was held in Bangkok, Thailand. Huawei demonstrated a number of leading technologies and successful practices to operators and industry partners from all over the world. Among them, Huawei iMaster NCE demonstration site exhibited intelligent technology innovations in FTTR solutions, explaining how it effectively empowers operators' FTTR business development and monetization.

In recent years, the social production mode is undergoing digital reconstruction, and the family has changed from a living space to a multifunctional production space. As a result, the home network has also changed from a simple entertainment to a multifunctional scenario that integrates online activities such as online education, online office, and live shopping. Faced with the ever-expanding home broadband demand market, how to improve service quality and quickly realize it has become the most concerned issue for operators at home and abroad. Among the various business monetization ideas proposed by Huawei, FTTR is undoubtedly one of the home broadband services with the highest revenue and the best network effect. How should operators further improve the monetization process of FTTR? In this regard, Huawei iMaster NCE provides the answer.

As the intelligent core (management, control and analysis system) of the all-optical access network, Huawei iMaster NCE provides a full life cycle solution that covers the entire scenario of "potential customer insight, precise planning, one-click acceptance, and experience assurance", enabling operators to complete efficient and high-quality FTTR service deployment and realize intelligent monetization.

Potential customer insights: Through iMaster NCE's analysis of four key information categories, namely, application, experience, bottleneck, and networking, operators can achieve multi-dimensional user insights. Then, operators can match targeted service recommendation plans based on the identified FTTR potential users, which can increase marketing matching and accuracy at the source and pave the way for the development of FTTR services.

Accurate planning: During the network planning stage, installation and maintenance engineers can drag and drop device icons on the mobile app to simulate Wi-Fi coverage. Combined with the results of the Wi-Fi coverage thermal simulation diagram, engineers can provide the most reasonable network planning.

One-click acceptance: During the network acceptance phase, the APP provides a three-in-one acceptance tool for connection, experience, and roaming. Engineers can use this method to conduct standardized acceptance of more than 10 indicators such as connection media and optical power, test the signal coverage of the room, and test the roaming switching delay during movement to ensure standardized networking.

Experience guarantee: iMaster NCE also provides multiple intelligent capabilities in the network operation and maintenance phase after FTTR is put into use to ensure the best FTTR experience. Through optical + Wi-Fi network management capabilities, operators can remotely view the topology and device status of the entire network. During network use, the 7*24-hour playback function can effectively capture the moment of network degradation, helping operators complete processing before user complaints, so that user experience is always optimal.

In addition, Huawei also provides a mobile phone APP for FTTR users, which includes multiple scenario-based functions, such as Internet access control and one-click optimization. Among them, users can use the Internet access control function to fine-tune the three dimensions of each Internet terminal at home, each Internet application, and each time period. The one-click optimization function supports the detection of 7 categories and more than 60 common faults within 1 minute, and provides guidance and suggestions for tuning, allowing users to optimize the FTTR network by themselves. Through the user APP, operators can create a more differentiated and intelligent network experience.

Huawei experts pointed out that with the effective empowerment of iMaster NCE, the development of operators' FTTR business will be supported by intelligent technology throughout the entire process, which is also the core of the FTTR intelligent monetization process. Currently, operators have just started to practice home broadband services, and there is still a lot of room for exploration in the development of FTTR. In the future, Huawei will continue to maintain in-depth collaboration with industry partners and work with operators to jointly promote business growth.