On October 27, the RTE 2022 Real-time Internet Conference Media Day was held in Beijing. Agora released the first professional book in the real-time interactive industry that focuses on application scenario analysis, "Real-time Everything", which deeply analyzes 20+ tracks and nearly 200 scenarios in the real-time interactive industry, and reveals the audio and video big data of Agora for the first time, providing a comprehensive reference for developers and entrepreneurs in the global RTE industry. Peng Xiaohuan, Vice President of Marketing at Agora, also introduced the highlights of the 8th Real-time Internet Conference, which will be held online from November 1 to 4, and reviewed how the conference has developed into the world's largest audio and video industry summit in eight years. "RTE Atlas" compiled into a book "Real-time All Things" was released At last year's RTE conference, Agora released the "RTE Universal Map" based on real-time interactive scenarios, covering 20+ industry tracks and 200+ scenarios such as pan-entertainment, IoT, education, finance, medical care, and enterprise collaboration. This year, the "RTE Universal Map" was compiled into a book, "Real-time Everything", which is also the first professional book in the real-time interactive industry that focuses on application scenario analysis. Fu Jixun, global managing partner of GGV Capital, said in the foreword: "In the past two years, a large number of innovative companies have emerged in the real-time interactive track. This book shows us that the scenario-based applications and innovations of real-time interaction in various industries have far exceeded imagination. The RTE scenarios in the global market also have their own characteristics. I believe it can bring more inspiration and new perspectives to entrepreneurs. The audio and video big data shared in the book also highlights the value of technology to the business, which serves as a good reference for the entire industry." "Real-time Vientiane" mainly includes three core contents: In-depth analysis of nearly 200 real-time interaction scenarios: a more detailed introduction to real-time interaction scenarios in the fields of pan-entertainment, IoT, education, finance, healthcare, enterprise collaboration, industry, etc., and further analysis of the technical difficulties in achieving real-time interaction in different scenarios. We hope to bring more inspiration and new perspectives to developers and entrepreneurs, and work together to polish and explore the true value and innovation in these scenarios, and promote the further evolution of RTE industry scenarios. Multi-dimensional disclosure of Agora audio and video big data: For the first time, the big data of terminal devices using RTC in seven major regions, including mainland China, the Middle East, North America, South America, Europe, India, and Southeast Asia, including a list of the top 30 models of RTC usage in each region, the proportion of RTC usage of low-end machines in each region, the overlap rate of terminal devices in each region, the proportion of commonly used networks for devices, etc., providing corresponding strategies for developers and enterprises going overseas in terms of local business layout, model adaptation, performance optimization, etc. "Real-time Everything" also analyzes the correlation between audio and video freeze rates and user business indicators in scenarios such as voice chat rooms, game voice, Werewolf Killing, 1V1 video calls, show live broadcasts, e-commerce live broadcasts, and video blind dates. It clearly shows the impact of audio and video freeze rates on user channel stay time and RTC retention rate in different scenarios, which will provide practical guiding reference value for the entire industry and enterprises. 2022 Global Regional RTE Scenario Hot List: A picture shows the popular and innovative RTE scenarios in different regions around the world, hoping to provide new scenario ideas for overseas companies. For example, last year, "online karaoke room" was just one of the emerging scenarios in mainland China, but this year it has spread to Southeast Asia, the Middle East, Africa and other regions, becoming a local emerging scenario. At the same time, "Metaverse" is developing very fast in Japan and South Korea, and has become the TOP1 popular scenario this year from an emerging scenario last year. From the earliest real-time Internet conference in Asia Pacific to the world's largest audio and video industry summit Real-time audio and video are rapidly gaining popularity in all walks of life, but as early as 2015, the promotion of real-time audio and video technology in China was still in a "three-no" state, namely: no industry conferences, no professional books, no professional media and no community. Against this background, the newly established Agora introduced the webRTC conference to China in 2015, becoming the pioneer of audio and video technology conferences in the entire Asia-Pacific region. In the second year, Agora independently held the Real-time Internet Conference and insisted on holding it once a year. Peng Xiaohuan, Vice President of Marketing at Agora, said, "Developers have always been the core of the RTE Conference. One of the important reasons why the conference has been held for eight years is that many of Agora's employees are developers, and they understand the actual needs of developers best. Developers love to share, are willing to exchange ideas, are geeks, worship technology masters, love cutting-edge technology, pursue efficiency, and are good at innovation. These needs can all be met at the RTE Conference. A group of developers with a passion for technology and an ultimate pursuit of technology founded the RTE Conference, hoping that another group of developers will use the conference to apply RTC technology capabilities to the extreme." According to statistics, over 1,000 professional lecturers have participated in the RTE conference since its inception eight years ago, influencing over 2 million developers and covering over 200 industry scenarios, gradually becoming the largest and most influential audio and video industry summit in the world. In addition, during these eight years, the content of the conference has continued to evolve, gradually spreading from technology to various fields such as industry, products, ecology, entrepreneurship, and public welfare. With each year's conference accurately predicting the development trend of the industry in the next 1-2 years, it has become the industry's weathervane. For example, the first conference predicted that live broadcasting with microphones would promote the explosion of live broadcasting. In 2016, the battle of thousands of live broadcasts was ushered in, and microphone interaction became the outlet of live broadcasting. At the third conference in 2017, the topic of e-commerce live broadcasting was added to the conference agenda, and e-commerce live broadcasting began to explode in 2018. "This year's RTE conference also has the richest agenda in eight years. The number of online real-name registrations has exceeded 5,000. Focusing on the theme of "Gathering Everything", the conference will be divided into a main forum and three theme days. On the Developer Day, technical experts from universities and companies such as Microsoft Research Asia, the Chinese Academy of Sciences, NetEase Cloud Music, Xiaohongshu, Cocos, and Rokid will share relevant information on audio and video technology and open source technology. The Industry Day focuses on four sub-forums: pan-entertainment overseas expansion, digital transformation, IoT, and vocational education. Guests from well-known companies such as Newborn City, Castbox, Jelly, Xiaomi, DJI, Kingsoft Office, ZhongAn Insurance, Bright Wind, and Global Online School will focus on the hottest topics of the year in various fields for discussion. In addition, this year's conference will move the traditional offline exhibition online, allowing the audience to immerse themselves in the virtual exhibition based on real-time interactive technology." Peng Xiaohuan introduced. Real-time interactive joint laboratory established to build a real-time interactive series of standard systems At the media day, Lu Bingsong, deputy director of the Telecommunication Terminal Laboratory of the China Academy of Information and Communications Technology, and Peng Xiaohuan, vice president of marketing at SoundNet, presented a plaque to the real-time interaction joint laboratory jointly established by the China Academy of Information and Communications Technology and SoundNet. Lu Bingsong said, "The establishment of this joint laboratory between the two parties will not only accelerate the construction of a key scenario experience quality standard certification system in the field of real-time interaction, but also further deepen the deep integration of real-time interaction technology with all walks of life, stimulate more new scenarios and new applications, and create new industry value together." Peng Xiaohuan said: "In this cooperation, Agora will build on its own accumulated technical advantages and rely on the strong industrial research advantages, industrial development capabilities and international vision of CAICT to jointly explore and drive a larger industrial scale of real-time interaction and lead the direction of innovative development of the industry." Zhang Rui, director of the Intelligent Product Evaluation Department of the Telecommunication Terminal Laboratory of the China Academy of Information and Communications Technology, also shared the progress of the real-time interactive joint laboratory in standard construction. He said, "The real-time interactive standard system is divided into two parts: general standards for audio and video experience and scenario standards. The general standard is an evaluation framework that combines the communication capabilities of real-time audio and video and user experience, covering audio and video experience, subjective and objective evaluation. The scenario standard will be more combined with actual applications, establish multiple network simulation scenarios, and evaluate the network adaptability of the real-time interactive system in various network environments to conduct end-to-end experience evaluation." At present, the general standard for audio and video experience has formulated four standards for audio and video from the software and hardware levels, namely "Software Application Audio Experience", "Software Application Video Experience", "Audio Terminal Hardware Performance" and "Video Terminal Hardware Performance". The scenario standards will first focus on the innovative scenarios of mature video conferencing and smart doorbells and door locks. These two scenario standards have also received strong support from Kingsoft Office and Espressif, the partners of the SoundNet ecosystem. According to Zhang Rui, the four series of standards for the general standard for real-time interactive audio and video experience will be officially released in November. Real-time interactive ecological upgrade cooperation initiative promotes the ecological development of the industry November 4th is the Ecological Day of the RTE Conference. Guo Jia, Director of Ecological Development of Sound Network, also introduced the highlights of the Ecological Day on the spot. The final of the second RTE Innovation Competition will be held on the morning of the Ecological Day. This year's Innovation Competition has brought more outstanding entrepreneurial teams at home and abroad, and also covered more fields, showing the coolest and most cutting-edge scenes of real-time interaction. The co-sponsors of the competition, 5Y Capital, VC partners GGV Capital, and partners of Matrix Partners China will have wonderful online dialogues and questions, and will also bring fireside conversations on the topics that entrepreneurs are most concerned about under the chairmanship of Zhao Bin, founder and CEO of Sound Network. In the afternoon's ecological sub-forum, leaders in the field of real-time interaction, heads of vertical media, and partners will be invited to discuss the hottest topics in the development of the real-time interactive ecosystem. In addition, at the event, Agora also jointly launched an initiative for real-time interactive ecological upgrade cooperation with representatives of nine ecological partners, including China Academy of Information and Communications Technology Telecommunication Technology Labs, Real-time Interaction Ecological Cooperation Program REC, Amazon Web Services, AWE Asia, Kingsoft Cloud, iFlytek, Oracle, Rokid, SenseTime, and Capital Online. At last year's RTE conference, Agora held a launching ceremony for the open ecosystem. In the middle of this year, Agora also served as deputy team leader and invited many ecological partners to join the writing process of the "Real-time Interaction Industry Development Research Report" of the Academy of Information and Communications Technology to promote the formation of consensus in the real-time interactive industry. After a year of communication and multi-angle practice with partners, more and more real-time interactive upstream and downstream infrastructure, professional technology and scenario application partners have joined the ecosystem. At the scene, Agora and representatives of ecological partners jointly advocated the cooperation upgrade of the entire real-time interactive ecosystem, and put "connection", "empowerment" and "co-creation" into practice to promote the sustainable development and value implementation of the entire industry. UNFPA and Agora sign MOU to promote sustainable social development through real-time interaction A MOU signing ceremony between Agora and the United Nations Population Fund was also held on the media day. Dr. Kang Jiating, Representative of the United Nations Population Fund (UNFPA) in China and Director of UNFPA in Mongolia, said at the signing ceremony, "Real-time interactive technology allows us to interact on any program, at any time and in any place. It allows more women, young people and vulnerable groups in the world to obtain high-quality information and help just like face-to-face offline. In the next two years, the United Nations Population Fund will continue to cooperate with Agora to use real-time interactive technology to achieve positive social change and support young people's access to health, education and entrepreneurship opportunities." At the main forum of the conference on November 1, Dr. Kang Jiating will also make wonderful speeches. Qian Lei, Director of Public Affairs Department of Agora, then shared how Agora innovated a new model of corporate responsibility through real-time interaction from four perspectives: technology for good, safety and compliance, incentives for innovation, and sustainable development. In terms of technology for good, Agora has been responding to the policies and guidelines of the Ministry of Education, and together with its partners, it has provided interactive classrooms for colleges and universities, and "three classrooms" services for primary and secondary schools, promoting educational equity and improving the quality of education. At the same time, real-time interactive technology has also been gradually put into practice in social service applications such as medical care, emergency response, and assistance for the disabled. In terms of security compliance, Agora has been committed to meeting the strict security compliance and privacy policy requirements of the world. In the past year, Agora has cooperated with national think tanks such as the China Academy of Information and Communications Technology to participate in the construction of standards related to many industries and applications such as real-time audio and video, SDK security, smart dual recording, children's watches, and smart TVs to promote the development of industry compliance. This year, Agora also became one of the first real-time interactive cloud service providers to access the national SDK management service platform. To encourage innovation, SoundNet has also continued to launch the RTE Innovation Programming Challenge and Supersonic Plan to encourage developers and entrepreneurial partners to build more real-time interactive innovation scenarios and provide entrepreneurial partners with multi-faceted resource support. In terms of sustainable development, SoundNet actively responds to the national dual carbon action goals. In addition to the business itself enabling scenarios to save carbon emissions, it also actively cooperates with high-efficiency infrastructure partners, reduces computer room resource redundancy through machine learning, and supports the development of rural revitalization in China by funding the Social Innovation and Rural Revitalization Research Center of the School of Public Administration of Tsinghua University. |
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