“Hotel chains” also have “five-star” Wi-Fi! How did Lavande Hotels do it?

Hotel Wi-Fi ≈ Slow speed and insecurity? This problem seems to have not been solved in many luxury hotels, but there is a hotel chain that has been at the forefront of the industry, bringing guests a "five-star" wireless network experience! In addition to providing a comfortable environment and thoughtful services, "easy-to-use network" has also become a label that consumers remember for the hotel. Today, when Wi-Fi has become a "must-have", it has won praise and favor from countless customers.

Lavande Hotel is a mid-range hotel chain brand under Plateno Group, dedicated to creating a smart business travel accommodation space that is intimate, comfortable and close to nature for guests. Plateno Group has 20 brands, more than 80 million members, more than 3,700 stores, covering more than 300 cities across the country, and actively expanding to overseas markets such as Southeast Asia and Europe. Combining domestic and foreign experience, Lavande Hotel introduced a complete set of hotel network solutions, which not only greatly improved the customer stay experience, but also brought hotel management to a new level.

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Hotel Wi-Fi needs to be both internal and external

• Stable and reliable basic network platform: including the business network that carries the hotel's office management business, and the guest room network that provides wired and wireless access services to guests;
• High-speed, secure, and high-signal guest wireless platform: The hotel's network construction needs to cover the lobby, catering, conference, leisure and entertainment, and guest rooms, and this network platform needs to have high-quality signal coverage, high-speed, and stable access experience;
• Flexible and convenient authentication and marketing platform: As a chain hotel, we hope that the wireless network can push information such as advertisements and promotions from the hotel headquarters and various stores, which can help the hotel improve its brand image. At the same time, we hope to achieve rapid "fan acquisition" with the help of the wireless network entrance;
• Comprehensive, intelligent, and responsive operation and maintenance management system: The perfection of the operation and maintenance system plays a decisive role in the daily operation of the hotel's network platform. A perfect operation and maintenance system and a comprehensive, intelligent, and responsive operation and maintenance platform can improve the hotel's daily operation and maintenance management.

"Tailor-made" network solutions

1. Hotel wireless "scenario-based", no pressure to access

The wireless network is the core system of the hotel's external network. It needs to meet the needs of guests to conveniently access hotel resources and Internet resources wirelessly. This requires the wireless system to have good signal strength and rich and effective optimization strategies. Therefore, in the wireless construction of Lavande Hotel, a scenario-based wireless deployment method is adopted:

• The hotel's public areas, restaurants, theaters, exhibition areas, conference halls, and leisure areas are rationally planned for different public area structures, and are equipped with wireless APs with Ruijie's "X-Sense" smart antennas to achieve signal movement with the terminal and reduce interference problems encountered during AP operation. At the same time, high-density access to guests in conference and dining areas is achieved through load balancing based on traffic and traffic, and Ruijie Wireless's "fair occupancy" technology is used to enable different types of terminals to enjoy the same wireless experience.
• As for the hotel guest rooms, the Ruijie wall AP solution provides signal coverage for guest rooms and ensures stable and high-speed wireless access experience for customers. At the same time, the wall AP provides multiple wired network ports, which can be shared with other applications (customer control RCU, IPTV, etc.), greatly saving network construction investment costs.

2. Marketing promotion is “free” and “attracts fans” quickly

The headquarters deployed Ruijie's cloud marketing platform to achieve user authentication access and marketing promotion in each store.

The cloud marketing platform can provide a variety of convenient wireless Internet authentication methods such as WeChat authentication, SMS authentication, and fixed account authentication. It not only meets the security audit requirements of Public Security Order No. 82, but also helps Lavande Hotels to quickly "attract fans" through WeChat and collect customers' mobile phone numbers, providing a customer-side information receiving window for off-site marketing.

At the same time, it can also push rich advertising content, and the advertising page can be easily defined and freely edited. It can realize hierarchical push of headquarters and stores, and the push content configuration operation is simple. The push advertising content can be quickly updated every day, and even different advertisements can be pushed to different hotels in different regions.

Export safety "unblocking control" and good customer experience

The exit architecture of each Lavande Hotel store adopts the core concept of "unblocking-blocking-control" of the RG-EG exit gateway to improve the guests' Internet experience:

• It can realize flexible bandwidth management, internalize network resources, and increase network access speed by dozens of times;
• Block, resist the security risks of the Internet, ensure the security and controllability of portal websites, and improve the security of the entire network;
• Control, realize visual analysis of traffic usage, real-name audit of Internet operations, and meet the requirements of national information security-related laws and regulations and inspections.

"3 Unified" operation and maintenance management, easy management and operation and maintenance

The network architecture of Lavande Hotel is a "master-branch" network architecture. Ruijie RIIL operation and maintenance management platform helps build the hotel operation and maintenance system, achieving "3 unifications":

• Through "unified platform management", the hotel headquarters can achieve unified management of each store's network equipment, server equipment, application system and hotel database;
• Through "unified platform display", the hotel information system architecture is hierarchical on a unified platform, with associated topological display, providing a graphical topological display interface for hotel operation and maintenance personnel;
• Through the "unified platform alarm", hotel operation and maintenance personnel can be informed of hotel information system failure events in a timely manner, and through daily automatic inspections, administrators can provide advance warnings of potential problems and improve operation and maintenance efficiency.