Ruijie held the 2019 Co-construction Partner Conference, "Channel Co-construction" towards a new journey of win-win

From November 8 to 10, the 2019 National Co-construction Partner Conference of Ruijie Networks with the theme of "Co-construction, Sharing and Win-win" was held in Changsha. At this conference, Ruijie Networks proposed the important cooperation concept of "co-construction of customers by channels", and vigorously promoted the implementation of the co-construction cooperation by empowering the decision-making power and income rights of partners. At the same time, Ruijie also discussed in depth with partners the product solutions for industry scenarios, and fully demonstrated the results of co-construction cooperation, so as to build the momentum of co-construction and win-win future together.

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Photo/Conference site

A new starting point for future cooperation: "Co-building customers through channels"

In 2019, Ruijie won the trust and support of many customers through innovative breakthroughs in 5G, intent-based networking, Wi-Fi 6 and other technical fields, as well as high-quality segmented scenario applications in industries such as smart buildings, smart healthcare, and smart education. Behind this report card is the result of the partners' pioneering spirit, sharing of resources, and joint progress.

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Photo: Liu Zhongdong, President of Ruijie Networks

In his speech at the opening ceremony, Ruijie Networks President Liu Zhongdong said: "How to better support partners and protect their interests is a core issue that Ruijie must actively consider in order to achieve rapid growth. To this end, Ruijie has proposed the 'channel co-building customer' strategy, hoping to establish deeper cooperation with partners on the basis of honesty and trustworthiness with a more open, inclusive and mutually beneficial attitude. We listen to what partners think and understand what they need, so that partners only need to stride forward, blow the 'assembly call for co-construction', and become a steel team that constantly breaks through through cooperation."

Win-win cooperation: Breakthrough in industry scenarios

Adhering to the concept of "scenario innovation" and the ingenuity of "creating high-quality products", Ruijie Networks has achieved continuous breakthroughs in education, Internet, finance, transportation and other industry scenarios. Huang Yuhui, Vice President of Ruijie Networks, gave a comprehensive introduction to this achievement at the meeting. He said: "In 2019, Ruijie Networks still maintained a compound growth rate of more than 30% and was shortlisted in the Gartner Magic Quadrant for Wired and Wireless Network Infrastructure. The industry scenario breakthroughs behind these achievements are derived from win-win cooperation with partners!"

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Photo: Huang Yuhui, Vice President of Ruijie Networks

At present, Ruijie is seizing the historical opportunity of the industry's digital transformation, and with the goal of "sharing together and winning together", it is rapidly promoting in-depth "co-construction" cooperation with partner companies, and has achieved self-transcendence and comprehensive breakthroughs in multiple scenarios such as operators, Internet, finance, energy, government, enterprises, education, medical care, transportation, business travel, and manufacturing. It has also been recognized by industry users such as Fuxing, China Zun, 301 Hospital, China Southern Power Grid, and Northeastern University, and has achieved remarkable results.

Based on "comrade-like cooperation"

Despite the ever-changing global political and economic situation and the increasing downward pressure on China's economy, the advent of the intelligent era and the further acceleration of the digital economy have made China's ICT market grow strongly. How to see the light in such a complex environment, see the future direction, and formulate appropriate strategies are the demands of all companies. Ruijie, which has achieved a nearly 300% increase in the number of cooperation channels in the past three years and more than 90% of its business is contributed by partners, will inevitably seek more innovation in this link.

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Photo: Song Jizhou, General Manager of Ruijie Networks Channel Department

Song Jizhou, General Manager of the Channel Department of Ruijie Networks, gave a comprehensive interpretation of "channel co-construction customers" at the conference. He said: "From the data, we can see that Ruijie's historical growth is inseparable from channels, and the order of magnitude of channels has also changed greatly in recent years. Ruijie is not a company that serves direct customers. All orders can only be achieved with the cooperation of partners. Only by relying on partners to do sustainable business together can we quickly break through the current threshold and achieve a win-win situation." "Trust relationship is the basis of all cooperation. Ruijie will adhere to the three principles of openness, tolerance and mutual benefit, break the competition for customer ownership, and develop a 'channel co-construction customer' cooperation model with partners, so that channels can truly realize 'those who till the land have their own land, and those who till the land have their own benefits' in cooperation with Ruijie. The core of channel co-construction of customers is to give channels ownership of expanded customers. Channels must be given the 'recognition and sense of security' they really need, and on this basis, a long-term 'comrade-like cooperative relationship' is built."

Fight side by side and carry out the co-construction work to the end!

In an increasingly competitive market, a series of effective methods must be used to form a comrade-in-arms cooperative relationship. Chen Yun, general manager of Ruijie Networks Central China Region, said: "Strategic implementation requires finding common interests with partners, setting consensus goals, setting clear division of labor, maintaining efficient communication, and complying with agreed standards. First, common interests and goals lay the foundation for co-building customers and win-win cooperation; second, a clear division of labor allows us to combine our advantages, give full play to our strengths, and build a wooden barrel through our respective "long boards"; then frequent and efficient communication, establishing a communication and information sharing platform, and ensuring plan execution and goal achievement; finally, the promotion of co-construction must establish standards that both parties can comply with, and create a sense of security in cooperation through processes and mechanisms."

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Photo: Chen Yun, General Manager of Ruijie Networks Central China Region

As a representative of the partners, Guo Jingmin, general manager of Hebei Ruiyuan Intelligent Technology Co., Ltd., shared the changes brought about by "co-building customers through channels". He said, "Co-building customers has the advantages of close communication and follow-up throughout the whole process, consistent goals, and high efficiency, which meets the current development needs of Ruiyuan. The co-building customer policy can bring a sense of security, reduce communication costs and conflicts, which is not only beneficial to the company's self-esteem, but also can provide high-quality services to end customers with better quality."

“Strictly abide by the three major disciplines and eight points of attention, be consistent in words and deeds, keep promises, uphold the concept of co-construction, and communicate closely with co-construction channels…” Ruijie’s senior management team collectively read out the co-construction declaration at the conference, vowing to carry out the co-construction work to the end!

Photo/Reading the oath of co-construction

From this conference, it is not difficult to see that Ruijie is making every effort to build a channel ecosystem that empowers each other and breaks the concept of boundaries. In particular, in recent years, Ruijie Network's pursuit of excellence and scenario-based innovation in products, solutions, and services have given partners a choice for sustainable and stable development, which is also the fundamental reason why Ruijie can quickly expand its partners.