AI+IoT developer ecosystem will be popular, Tuya Smart's six SaaS service platforms empower enterprises

[51CTO.com original article] It is more appropriate to describe Tuya Smart as "the driving force behind the giant", because this brand is rarely seen in the consumer market, but in fact, in the enterprise market, especially for corporate customers in the smart home and hotel industries, Tuya Smart's brand has long been known around the world. In summary, Tuya Smart is a global AI+IOT platform that mainly targets the To B market, provides one-stop artificial intelligence Internet of Things technology solutions, and provides B-side technology and business model upgrade services for consumer IoT smart devices.

Recently, Na Jingdan, vice president of marketing and strategic cooperation of Tuya Smart, and Fu Qiang, vice president of Tuya Smart, shared their views on the future development trends of the IoT industry.

AI+IoT platform standing behind enterprise customers

[[272086]]

Na Jingdan introduced that Tuya is a global AI+IoT platform, which has been standing behind customers to serve factories, brands, and channels over the years. When Tuya Smart helps customers achieve global production and sales of their products through services, Tuya Smart's service areas have also expanded to the world. Today, Tuya Smart has established branches in China, the United States, Germany, Japan, and India, serving more than 100,000 customers worldwide and more than 100 million connected devices. "When AI is combined with IoT, a data world that is completely beyond imagination and has no boundaries will emerge. Tuya Smart has positioned itself as an AI+IoT platform for smart devices in the consumer life sector."

Then Jingdan also introduced Tuya Smart's business model. Tuya Smart provides customers with a unique IoT OS system, which can also be understood as the Android system in mobile phones, covering hardware networking, cloud services and APP services. For example, about 70% of IoT brands that can be searched by voice on the Alexa platform of Amazon Echo are enabled by Tuya's underlying technology.

To give a simple example, smart home has penetrated into people's lives. In order to better control these smart devices, people need to download APP clients of different brands and products on their mobile phones. When people use APP to remotely turn on the air conditioner, talk to the smart refrigerator, and remotely control the lighting equipment at home, they may not know that there are many smart home APPs in the world that are realized through the underlying technology of Tuya Smart. Some people don't even know that in fact, as long as the APP created by Tuya Smart can achieve interconnection and interoperability, in the future with the intelligent upgrade, as long as it is an APP developed and manufactured based on the Tuya Smart platform, even if the brand and device are different, people only need to download one APP to control all smart home devices.

Tuya Smart brings core value to enterprises

Many people are confused about Tuya Smart's services. Enterprises can develop smart products on their own, so why do so many enterprises choose to do so through Tuya Smart? Na Jingdan explained that enterprise users can indeed form their own teams or outsource projects to develop smart products, but these practices are too costly and the product development cycle is long and may not be mass-produced. Many large enterprises spend huge amounts of money to form their own teams, but in the last year or so, they have not yet formed a landing product, and the business opportunity is fleeting and missed in vain.

She said that Tuya Smart provides core value to enterprises, and the platform is already very mature. Enterprises can not only reduce R&D costs, but also speed up product launch. What is more worth mentioning is that Tuya Smart can also help enterprises expand sales channels. Since Tuya has cooperation with many brands around the world, when brand companies purchase through factories, they often find Tuya Smart to learn about relevant procurement channels. Tuya Smart will play the role of a trade platform, recommend relevant corporate customers, and help brands to optimize internally.

Six SaaS service platforms empower enterprises

[[272087]]

Fu Qiang, vice president of Tuya Smart, told reporters that in the era of smart Internet, the biggest difference from mobile Internet is that the invisible capabilities are the core capabilities. By then, traditional terminal devices will not need to have strong computing power, but on the contrary, they will move towards four lows - low cost, low computing power, low latency, and low price. All applications will be solved through cloud computing and the results will be fed back to the client. In the 5G era, Tuya Smart believes that the backend cloud capabilities including computing power are the key determining factors in the entire smart Internet era. People are gradually transitioning from a terminal-centered traffic economy to a user-centered scenario economy, and what follows is the innovation of the business model.

Realizing these trends, Tuya Smart, as a successful startup that has successfully established a foothold in the IoT industry, quickly sensed that the IoT industry, with smart hardware as an important form of AI technology, is experiencing an explosion. However, the current product connection based on enterprises and resource exchange cooperation between brands cannot meet the needs of "true interconnection". Achieving cross-brand and cross-scenario integration at the technical level is an excellent path to the world of the Internet of Everything. "At this stage, the developer ecosystem model of AI+IoT can better empower the B-side, integrate data, products, and technologies through technical platforms to promote the research and development and optimization of smart devices, and drive the application and implementation of 'true interconnection' forms."

The reporter learned that Tuya Smart currently has six major SaaS service platforms, four of which have been commercialized, namely whole-house, security, hotels and apartments, and have gradually cooperated with many places, while elderly care and sharing are planned to be launched in the fourth quarter of 2019.

At the end of the interview, Fu Qiang revealed that he hopes to be able to do three things as a neutral developer platform in the future: first, strengthen the platform to better serve partners; second, achieve more extensive connections. Only with enough connections can we have a data foundation to provide a basis for better algorithm computing power; third, achieve category interconnection through AI capabilities. "Tuya Smart's development vision is to build a good and healthy ecosystem. Although Tuya Smart is only a startup company now, it has been working hard to build an ecosystem."

[51CTO original article, please indicate the original author and source as 51CTO.com when reprinting on partner sites]