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[51CTO.com original article] As an indispensable service of mobile Internet, the field of "instant messaging cloud" has been in the spotlight of the industry and capital in recent years. On June 28, 2017, RongCloud, a global rich media communication cloud service provider, released a new product in Beijing. 51CTO had the honor to interview RongCloud CTO Mr. Yang Pan to listen to his views on the field of rich media communication and RongCloud's future development pace.
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RongCloud CTO Yang Pan
Today's instant messaging tools have long bid farewell to the era of simple text and voice. Riding the wave of the era of rapid bandwidth growth, "rich media communication" has extended to interactive communication tools based on video, audio, animation, and images. RongCloud, which focuses on rich media communication services, has also experienced an extraordinary development process. In the era without instant messaging cloud services, all the core technologies of large-scale and high-concurrency instant messaging systems were in the hands of a few large companies such as QQ, Fetion, YY, and Want Want. The core team of RongCloud is from the core product development team of China Mobile Fetion and the core team of RCS converged communication development of Samsung China Research Institute.
In February 2014, RongCloud's founding team started writing from zero lines of code, and in just four months, they completed China's first fully self-developed instant messaging cloud platform product. The rise of communication cloud platforms is increasingly driving the development of rich media communication clouds. In Yang Pan's view, rich media communication clouds are a natural extension of instant messaging clouds, which are based on existing communication capabilities and gradually evolved in the form of user needs. In his words, "In the future, bandwidth will be infinitely wide, and traffic will continue to change. We will provide users with whatever communication methods they choose." In his words, he always defines what RongCloud is doing as a provider of communication technology capabilities and solutions, rather than a mere product manufacturer.
As of June 22, 2017, the total number of activated users of RongCloud platform has reached 1.6 billion, which means that on average, every Chinese netizen has used at least two apps embedded with RongCloud. In addition, in the enterprise market, RongCloud serves leading manufacturers in the field of enterprise collaborative office, such as Kingsoft WPS, Zhiyuan, Fanwei, and Wanhu, with amazing performance and promising prospects.
At the same time, Yang Pan also brought a solution for enterprise communication - RongCloud Enterprise Instant Messaging Solution RCE. RCE has four major features: four-end synchronization, connection inside and outside, seamless docking, and complete delivery. "Four-end synchronization" can achieve real-time synchronization of messages on desktop (Windows, Mac), Web, Android, and iOS. "Connection inside and outside" can make the organizational structure of the enterprise address book clear at a glance, connect internal communication, self-service address book, easy management of customers and partners, and connect external relations. "Seamless docking" is an open interface as the name suggests, which can be docked and integrated with OA, CRM, ERP and various business systems within the enterprise. The most important complete delivery enables the product to be privately deployed. Enterprises can completely customize it on demand, support customized interfaces, and deeply integrate with Apps. RCE can also be used as SDK for secondary development to achieve deep customization. The product covers desktop, Web and mobile terminals, visual management background, independent service backend, professional technical support services, to create a complete solution with a high security index.
In the face of the current instant messaging field where many experts gather and competition is imminent, RongCloud insists on creating its own style in terms of technical capabilities and service positioning, that is, integrated functions and customized services. As Yang Pan said, with the influx of instant messaging tools, homogeneity has begun to emerge, and more and more companies want to integrate their own systems with instant messaging. RongCloud has seen the needs of companies and provides them with open capabilities. "We provide capabilities to partners, and partners use it to build their own instant messaging products. This is not a closed product. Companies can redevelop it according to their own needs and use their own communication tool names and logos." Yang Pan said.
Instant messaging cloud can be a technology or a product. For enterprises, it can be extended to a capability. Enterprises use this capability to solve their internal communication, enhance enterprise value, and improve enterprise competitiveness. It also allows every boss, product manager, and developer to no longer limit their ideas due to technical barriers and build great products. This is the value that RongCloud wants to provide to enterprises and the business philosophy of solution providers. In terms of specific implementation, RongCloud will customize it in layers according to the user's technical implementation capabilities, which may be a challenge that RCE will face in the future.
In the future, RongCloud will continue to dig deeper into rich media communication capabilities and continue to increase investment in the field of rich media communication, so that RongCloud has absolutely complete and advanced rich media communication capabilities. Secondly, RongCloud will treat the "enterprise level" as an independent market, invest in specialized technologies for all enterprise customers and enterprise partners, and customize instant messaging solutions that meet the needs of the enterprise market. At the same time, RongCloud will continue to carry out global layout. Its current business not only covers mainland China, but also has entered many countries and regions including the United States, Germany, the United Arab Emirates, India, Singapore, and Japan. RongCloud has established multiple data centers around the world to ensure that there are 3 access nodes in any region of the world to provide services to users.
Can RongCloud seize the trend of instant messaging cloud and become the industry leader of this technology as it wishes, so that user companies can truly benefit? We believe that this rapidly changing Internet era will eventually provide the answer, and we are willing to witness it together with industry insiders, users and netizens.
[51CTO original article, please indicate the original author and source as 51CTO.com when reprinting on partner sites] |
