Huawei Cloud and Xinhua News Agency work together to bring news closer to you

The booming development of digital technology has brought about a geometric growth in the amount of information. The emergence of the Internet and self-media has greatly lowered the entry threshold for the media and completely changed the channels and methods for people to obtain information. When everyone can produce and disseminate information, news begins to become difficult to distinguish between true and false. In 2018, researchers at the Massachusetts Institute of Technology Media Lab pointed out in a report that fake news spreads six times faster on social media than real news. The Reuters Institute's 2019 Global News Industry Report also showed that the public's overall trust in news has dropped to 42%, and more than half of the respondents are worried about their ability to distinguish true/false news on the Internet.

In today's information overload, the influence of fake news may be greater than you think, and the spread of real news needs to be accelerated. Even the national news agency known for its authority, Xinhua News Agency, has to face the technical challenge of how to spread news to the world in a timely and accurate manner. Especially for Xinhua News Agency's overseas branches around the world, they often face problems such as slow download of manuscripts, frequent interruptions, slow maintenance efficiency and troubleshooting of the feed system, and different laws and regulations on data transmission in different countries, which are difficult to follow.

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It’s the right time for media to move to the cloud. Huawei Cloud accelerates the truth

Xinhua News Agency's news feed system is a platform that connects with global news organizations and provides news reprinting to partners. For example, after signing a relevant cooperation agreement, domestic portal websites can download the latest Xinhua News Agency news from the system and obtain all kinds of news information in real time.

In the past, each overseas branch of Xinhua News Agency would build its own newsfeed system, which was equivalent to a node in a small data center. However, many newsfeed systems gradually failed to keep up with demand due to long-term use, which easily led to problems such as untimely information dissemination and even more serious problems. According to traditional thinking, to solve these problems, it is necessary to update equipment and add operation and maintenance personnel. However, this not only means a significant increase in labor costs, but also great difficulty in upgrading.

In order to save costs and fundamentally solve this problem, a complete set of technical systems is needed to support it. The key word of this set of technologies is "cloud computing", which provides new ideas for the construction and operation of the Xinhua News Agency's overseas branch's feed system. By moving the system to the cloud, Xinhua News Agency has greatly improved the global access response speed of the feed service site, thereby improving the overseas landing speed of Xinhua News Agency's manuscripts and the news dissemination effect. At present, based on actual needs, Huawei Cloud has provided Xinhua News Agency with an effective solution.

Huawei Cloud's Four Core Advantages Help Xinhua News Agency's Intelligent Upgrade

With the help of Huawei Cloud's technical services, a series of challenges faced by Xinhua News Agency, such as data transmission efficiency and information security, have been effectively resolved. First of all, Huawei Overseas Cloud has a cloud infrastructure layout and technical support center covering the world. Relying on large-scale data center resources, Huawei Cloud's role in the IaaS layer has greatly shortened the information system construction cycle, ensured the continuity of Xinhua News Agency's data reliance, reduced operation and maintenance costs, and improved management efficiency. At the same time, Huawei Overseas Cloud has also effectively helped Xinhua News Agency achieve barrier-free cross-domain global information through dedicated lines between different regions and Internet Fillp patented technology.

In addition to the technical layout, Huawei also has service teams in more than 170 countries and regions around the world. With a large investment of manpower and material resources, Huawei Cloud immediately resolved the concerns of Xinhua News Agency's overseas branches about global deployment, maintenance efficiency, and service timeliness. It can be said that it has provided a full range of "never-ending" service response.

Security is also one of the factors that Xinhua News Agency values. Huawei Cloud has passed a large number of international authoritative data security compliance certifications, fully meeting the security requirements of Xinhua News Agency and other users on the cloud. Huawei Cloud's compliance certifications cover various international and regional certifications, and the compliance certification level in the location where the service is launched is already at the forefront internationally. Therefore, Huawei Cloud can enable Xinhua News Agency's authoritative news to obtain the highest level of information security during transmission, ensure the security of news information dissemination, and prevent content tampering.

At present, the Xinhua News Agency's news feed system has been completely migrated to Huawei Cloud. Authoritative data shows that more and more users are choosing Huawei Cloud. According to the "China Public Cloud Service Market (2019 First Half) Tracking" released by IDC on November 7, in the second quarter of 2019, Huawei Cloud's IaaS+PaaS overall market grew by more than 350%, the fastest growth among the top vendors. Huawei Cloud's IaaS market share rose to 6.7%, ranking fourth.

Entering the "first year of 5G", a new round of technological innovation is also providing technical empowerment for the news industry, and the future media form will continue to evolve. Combining the advantages of 5G technology and resources, Huawei Cloud will further support thousands of enterprise platforms and lead media transformation with technological innovation.