Eight SEO optimization tools you must master in 2019

For cross-border e-commerce sellers in 2019, the cross-border e-commerce battlefield has long been a competition of traffic. When the traffic on the site is used up, the cost of advertising like AdWords outside the site is rising, so it is imperative to use SEO to attract traffic outside the site. Below we introduce 8 free SEO optimization tools for everyone to use.

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1. On-site SEO scoring tool WooRank

The Woorank tool will analyze various factors of the website and give a reasonable evaluation. These factors include Alexa ranking, website domain name, meta tag information, title links in the website, whether the pictures have alt information, etc. There will be a score on the right side of each data. Green should indicate excellent, while red is the worst. Those marked in orange and red are the areas where the website SEO needs to be improved.

WooRank

2. Check My Links

The check my links page link detection plug-in is a tool that can help webmasters easily detect the link status of their website. It crawls through your web pages and looks for broken links.

check my links

Check My Links is an extension developed primarily for web designers, developers and content editors. It quickly finds all the links on a web page, and checks each of them. It highlights which ones are valid and which ones are bad, simple as that.

3. Visit PageSpeed ​​Insights

The PageSpeed ​​Insights Chrome extension is an official Google extension that analyzes all aspects of page loading, including resources, network, DOM, timeline, and other information. After installation, it will be attached to the Developer Tools. So after installation, you only need to right-click on the page and select Inspect Element, and you can see PageSpeed ​​in the last tab.

PageSpeed ​​Insights

4. Keyword search tool Answer the Public

Answer the Public is a visual keyword search tool that can perform question-style phrase searches. The technology used by Answer the Public is actually very simple. It looks at the auto-suggested results from Google and Bing and automatically captures these results.

What Answer The Public finally provides is a brilliant and insightful one-page report. It can quickly generate hundreds of keyword phrases, while also understanding the keywords that potential users search for and predicting search intent. The tool does not provide search volume or competition-related data, but instead visualizes popular search keyword phrases.

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Answer the Public

5. Website structure information Screaming Frog SEO Spider

Screaming Frog quickly gets detailed information about a website by crawling the entire URL structure. It can quickly review page titles, meta descriptions, find broken links, generate sitemaps, and more. Screaming Frog can redirect audits, find duplicate content, find broken links, and identify technical issues.

Screaming Frog

6. GAChecker

GAChecker is a tool that supports one-click quick scan and checks whether the necessary Google Analytics or Google AdWords code has been placed on each page of the website. Up to 10,000 pages can be checked at a time! The tool will also scan your website to ensure that Tag Manger, AdWords, Optimize, Google Survey and DoubleClick codes are installed, check the missing tags of the website, and verify whether all pages have UA.

GAChecker

7. Marketing Tag Management Tool Tag Manager

Google Tag Manager (GTM) can simplify tag management. GTM provides an easy, organized way to set up website tags without having to have a development team install the latest marketing tags. GTM provides a central location to execute and update website code.

Tag Manager

8. Site Health Check Tool Search Console

Search Console is a free webmaster tool under the search engine Google. It is similar to the current Baidu resource platform and webmaster platforms of other search engines in our country. By registering and verifying the website domain name, you can intuitively see some click display data of the website in the search engine, as well as other management functions provided by the tool. At the same time, you can also receive some prompts or notification information about the search engine's detection of the website, which is conducive to better and more high-quality management of the site's performance in search engines. It is also a necessary tool for every webmaster and website SEOer.

Search Console

Summarize:

Today we bring you eight independent cross-border e-commerce SEO tools. Although they seem simple, it is actually a big project to master them. However, as long as you slowly adjust your SEO strategy and direction at the beginning of 2019, and combine the use of the above optimization tools, you can make your website more in line with this year's trends earlier, obtain huge website traffic, and gain blue ocean advantages earlier.